Research question for final project:
Do print ads influence how young adults assess gender roles?
Working hypotheses developed
H1: Most people surveyed for this study will agree that they are more influenced by ads.
H2: The younger age range of participants (18-20) will be more influenced by print ads than the older range of participants (25+).
H3: Female participants will be influenced negatively (i.e. feel less attractive, low self-esteem) by print ads.
H4: Participants will encounter more ads in magazines than any other avenue mentioned on the survey.
H5: Male participants will not be able to distinguish gender roles in print ads.